Monday, April 22, 2013

Monday Munchies – Ben & Jerry’s Peanut Butter World



Peanut Butter.  It’s one of those substances that most people are indifferent about, yet some people love.  It’s something that often conjures up memories of childhood.  It’s versatile; it works well with apples, celery and of course chocolate. 

Count me in the indifferent category.  I’m not allergic to peanuts but I also don’t immediately star salivating at the though of peanut butter.  I get occasional cravings, but nothing that demands satisfying. 

Would Ben & Jerry’s Target exclusive Peanut Butter World flavor be up my alley? 


The first thing you’ve got to remember about Target exclusive flavors is that they promote volunteerism.  That’s why you’ve got Berry Voluntary and Volun-Tiramisu.  It’s like they turn “horrible pun title” knob up to 11 when they name these flavors.  Hence, Peanut Butter World. 

It’s described as Milk Chocolate ice cream with a peanut butter swirl and chocolate cookie swirl.  It sounds pretty tame by Ben and Jerry’s standards. 

And it is pretty tame as a flavor.  The milk chocolate ice cream is as mild as you’d expect.  It’s smooth, but it doesn’t linger or even leave an impression.  The peanut butter swirl does add a bit of flavor.  Sadly it gets lost in the sea of chocolate.   There enough for you to taste, but it lacks any sort of impact. 

Even the chocolate cookie swirl feels like a distraction; it gives the hint of texture but not enough to really stand out. 

You’d think that an ice cream that blends the flavors of milk chocolate and peanut butter together would bring to mind Reese’s, yet Peanut Butter World doesn’t.   It has a unique flavor that’s all it’s own. 

Peanut Butter World is a flavor that’s dripping with adequateulence.  It’s not impressive.  It’s not disappointing.  It exists. 

I can’t even think of who I’d recommend it to.  It’s inoffensive enough that I guess I’d recommend it for something who wants an ice cream that won’t knock their socks off.  

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