This year’s new Ben & Jerry’s flavors all share a theme
by way of a new branding; Core.
Basically, each pint has a “core” running down it’s center. There are four new flavors, with
Karamel Sutra joining the Core line.
The first flavor we looked at; Hazed & Confused.
So the first thing to know about the new Core flavors is
that each pint generally has two flavors, with the third flavor as the
core. In the case of Hazed and
Confused the two ice cream flavors are Hazelnut and Chocolate, there’s a
Hazelnut Fudge core and the chocolate ice cream has fudge chips mixed in.
If you’re a regular reader you know that I’m not the biggest
fan of chocolate. It takes quite
the balancing act to gain my favor.
Ben & Jerry’s sorely missed Chocolate Macadamia accomplished that amazingly
well. So how does Ben & Jerry's Hazed and
Confused Core measure up?
I really wanted to like it. It has the visual of balance, with the pint having a light
and dark half. The Core is an equally
interesting visual.
Well it’s got a couple things going for it. First off, the hazelnut was a good
choice. As an ice cream flavor
it’s crisp enough to stand out from the pack. And making the fudge hazelnut keeps thing entire affair from
being too chocolate-y. Also, the
fudge wasn’t too firm, which didn’t make eating a chore. Lastly, the fudge chips really gives
the flavor the texture it needs to work.
Unfortunately, the chocolate ice cream drags the whole
flavor down. It’s a tad too
strong, it overwhelms the hazelnut ice cream and tilts the scales to “too
chocolate-y.” Had Hazed and
Confused just had hazelnut ice cream, it would have been a pretty solid
flavor. But with the chocolate ice
cream it gets relegated to “strictly for chocolate lovers.”
Hazed and Confused may not have been an outright success,
but there’s still hope for the other flavors, right?
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